When viewing your products, you'll notice that both the product and its ingredients have a status. This status reflects how your product and ingredients comply with your selected ingredient criteria.


Status Definitions

Verified

Congrats! Novi analyzed your ingredients and can confirm it meets the claims/standards you’ve selected. View your policies or add more.

Needs Information
In order to verify if this ingredient meets your standards, additional information is needed such as percent in formula or trade material and supplier name.


Does Not Meet
Novi’s analyzed and confirmed that this ingredient does NOT meet the claims and standards you’ve selected. Click on the product to see which ingredient(s) failed and find potential alternatives available in the marketplace.

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