Welcome to Novi, the easiest way to build new products and reformulate existing ones to meet ever-changing regulatory policies, retailer requirements, and sustainability standards.

Whether you're brand new or already use Novi, these onboarding resources will help you vet your products against policies and bring them to market faster.

Watch this 90-second video to learn how Novi works.

So, what can you expect in your onboarding?

  1. First, you'll learn how to upload a product ingredient list or create a new formula from scratch

  2. Then it's on to selecting from 85+ pre-coded policies and standards like EWG VERIFIED™ or Clean at Sephora to get real-time analysis at the formula and trade-material level

  3. After that, you'll see how you to check the status of your product and ingredients against the standards you care about

  4. Next, we'll discover pre-vetted ingredient alternatives in the Novi marketplace to sample (with better pricing and low MOQs!)

  5. And finally, we’ll wrap everything up with some helpful resources and tips.

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